White vs Black Aida Cloth October 08 2015
I've been a big fan of black Aida cloth since my early days of designing cross stitch patterns. I love the contrast of darkness against the vibrant colors of the floss. By removing the darker colors from pictures I intentionally make darker, my patterns make use of negative space in what I've come to call "minimalism". I'm not sure if this is an appropriate use of the word or not, but that's what I'm going with.
Over the last couple of years, I've had the occasional comment that perhaps too many of my offerings utilize black cloth and this technique. It's just recently come to mind that this may be a reason my sales are a little lighter than I thought they would be at this point in my crafting career.
That said, while not abandoning a style I've come to call my own, I realize that my product line needs a bit more diversity. I've already begun adding patterns on white Aida cloth and will continue to build my inventory in this fashion.
Of course, with over 400 patterns for sale in my store, a majority on black cloth, the ratio of white to black may not seem too apparent right away. Give it time and I'm sure you'll start to see the change as well.
As always, if there are patterns or subject matter you'd like to see in my store, white or black, please don't hesitate to contact me at firstname.lastname@example.org.
Thank you for your patronage and happy stitching!